Pepto To-Go is a new chewable version of the happy pink stomach liquid that everyone knows and loves. It's a great product, but the only problem is that nobody knew that Pepto existed outside of the medicine cabinet.
So, this campaign brought the medicine cabinet to people with upset stomachs in need.
AWARDS
Clios
Shortlist Health
The campaign then moved online where the Squirrel surprised and delighted his fans on social.